Dallas Cowboys are a professional American football team based in the Dallas–Fort Worth metroplex. The Cowboys compete in the National Football League (National Football League) as a member club of the league’s National Football Conference (NFC) East division. The team is headquartered in Frisco, Texas, and plays its home games at AT&T Stadium in Arlington, Texas, which opened for the 2009 season. The stadium took its current name prior to the 2013 season. The Cowboys joined the NFL as an expansion team in 1960. The team’s national following might best be represented by its NFL record of consecutive sell-outs. The Cowboys’ streak of 190 consecutive sold-out regular and post-season games (home and away) began in 2002. The franchise has made it to the Super Bowl eight times, tied with the Pittsburgh Steelers and the Denver Broncos for second most Super Bowl appearances in history, just behind the New England Patriots record ten Super Bowl appearances. This has also corresponded to eight NFC championships, most in the NFC. The Cowboys have won five of those Super Bowl appearances, tying them with their NFC rivals, the San Francisco 49ers, and the AFC’s Patriots; all three are second to Pittsburgh’s record six Super Bowl championships. The Cowboys are the only NFL team to record 20 straight winning seasons (1966–85), in which they missed the playoffs only twice (1974 and 1984), an NFL record that remains unchallenged.
In 2015, the Dallas Cowboys became the first sports team to be valued at $4 billion, making it the most valuable sports team in the world, according to Forbes. The Cowboys also generated $620 million in revenue in 2014, a record for a U.S. sports team.
After a preseason injury to Tony Romo, rookie quarterback Dak Prescott was slated as the starting quarterback, as Romo was expected to be out 6–8 weeks. In game 1 against the New York Giants, Dallas lost 20–19. After this loss, Dallas would go on an eleven-game winning streak. After much speculation leading to a potential quarterback controversy, Romo made an announcement that Prescott has earned the right to take over as Cowboys quarterback.
In game 10, Romo suited up for the first time this season and was the backup quarterback. Dallas defeated the Baltimore Ravens to win their 9th straight game, breaking a franchise record of 8 straight games set in 1977. It also marked rookie running back Ezekiel Elliott breaking Tony Dorsett’s single season rushing record for a Cowboys rookie. Prescott also tied an NFL rookie record held by Russell Wilson and Dan Marino by throwing multiple touchdowns in 5 straight games. Dallas finished 13–3, tying their best 16-game regular season record. While Dallas defeated Green Bay at Lambeau Field in week 6, the Packers would win at AT&T Stadium in the divisional round of the NFL playoffs on a last-second field goal, ending their season.
Dak Prescott was named NFL Rookie of the Year in the NFL honors on February 4, 2017, and Ezekiel Elliott led the league in rushing yards. Both Prescott and Elliott made the 2017 Pro Bowl. This is the first time the Cowboys sent two rookies to the Pro Bowl.
2017 was the first season since 2002 without quarterback Tony Romo, who retired on April 4 after 14 seasons with the Cowboys. The season also featured second-year running back Ezekiel Elliott being suspended for 6 games after violating the league’s conduct policy. The suspension was to begin at the start of the year but was pushed back to November. The Cowboys finished the year at 9-7 without making the playoffs. Following the season Dez Bryant was released after eight seasons in Dallas and Jason Witten retired after 15 seasons, ending an era.
The Dallas Cowboys 2017 season was the subject of the third season of Amazon’s sports documentary series All or Nothing. The series is produced by NFL Films..
As of 2010, the Cowboys’ flagship radio station is KRLD-FM. Brad Sham is the team’s longtime play-by-play voice. Working alongside him is former Cowboy quarterback Babe Laufenberg, who returned in 2007 after a one-year absence to replace former safety Charlie Waters. The Cowboys, who retain rights to all announcers, chose not to renew Laufenberg’s contract in 2006 and brought in Waters. However, Laufenberg did work as the analyst on the “Blue Star Network”, which televises Cowboys preseason games not shown on national networks. The anchor station is KTVT, the CBS owned and operated station in Dallas. Previous stations which aired Cowboys games included KVIL-FM, KRLD, and KLUV-FM. Kristi Scales is the sideline reporter on the radio broadcasts.
During his tenure as Cowboys coach, Tom Landry co-hosted his own coach’s show with late veteran sportscaster Frank Glieber and later with Brad Sham. Landry’s show was famous for his analysis of raw game footage and for him and his co-host making their NFL “predictions” at the end of each show. Glieber is one of the original voices of the Cowboys Radio Network, along with Bill Mercer, famous for calling the Ice Bowl of 1967 and both Super Bowl V and VI. Mercer is perhaps best known as the ringside commentator of World Class Championship Wrestling in the 1980s. Upon Mercer’s departure, Verne Lundquist joined the network, and became their play-by-play announcer by 1977, serving eight years in that capacity before handing those chores permanently over to Brad Sham, who joined the network in 1977 as the color analyst and occasional fill-in for Lundquist.
Longtime WFAA-TV sports anchor Dale Hansen was the Cowboys color analyst with Brad Sham as the play-by-play announcer from 1985–1996.
Dave Garrett served as the Cowboys’ play-by-play announcer from 1995–97, when Brad Sham left the team and joined the Texas Rangers’ radio network team as well as broadcast Sunday Night Football on Westwood One.
Seeking to expand its radio broadcasting scope nationally, the Cowboys began a five-year partnership with Compass Media Networks on February 2, 2011. The result was the America’s Team Radio Network, a supplement to the franchise’s regional one. Beginning with the 2011 season, Kevin Burkhardt and Danny White handled the broadcasts, with Jerry Recco as the studio host.